WPP Beach Cannes - Art Installation

Working with production agency be-good and renowned fabricators MDM Props we brought to life the new digital brand identity for the world's biggest marketing holding company. A play on movement and light such as you could see on a screen - 240 iridescent and polished steel spheres, 300m of steel cable and steel beams into a stunning art installation. We created a stunning statement for WPP's first Cannes Lions beach venue.